Having a website translated into several languages is essential nowadays, we are going to explain why this is the case, what technology we use at Property National and several success stories.
The importance of a website translated into several languages
Translating a website into multiple languages is essential for several reasons. First, it improves accessibility and understandability for a global audience, allowing people from different regions and cultures to access information without language barriers. This is particularly important in a globalized market, where businesses and services seek to reach potential customers in different parts of the world.
Second, content translation increases inclusion and diversity, reflecting respect and recognition of different cultures and linguistic preferences. This can improve the image and reputation of a company or brand, showing its commitment to cultural diversity and universal accessibility.
Third, a multilingual website can significantly improve SEO (Search Engine Optimization) and online visibility. By offering content in different languages, you can reach a broader audience, increasing visits and relevance in local search engines in each region. This can translate into higher conversion rates as users are more likely to interact and transact on websites they understand and trust.
Finally, by providing information in multiple languages, the bounce rate can be reduced, as users are less likely to abandon a page if they can understand the content clearly. This not only improves the user experience, but also increases business opportunities and customer satisfaction.
How we translate the website
The Property National website is developed with WordPress and optimized for Google positioning. However, one feature that sets it apart from other real estate, investment and news pages is the fact that it is translated into 27 different languages.
Property National uses a system based on Google Translate and reviewed by a program Artificial Intelligence which automatically generates a translated copy with its own URL in each of the 27 languages. It not only generates it but also indexes it in Google for each of the countries where these languages are spoken. You can check it in the success stories section.
Today, thanks to Program, having your website translated into several languages is within the reach of freelancers, sports clubs and all types of entities. Associations can also request the Digital Kit if they meet the requirements of having a NIF and being registered in an IAE heading.
Translation and positioning success stories on Google
We want to explain with two practical cases how to optimize the performance of a web page to the maximum by translating it into several languages automatically and simultaneously.
To do the test we have chosen the Saudi Google (google.com.ar) and we have used searches translated into that language to test how our content is positioned on the first pages of the search engine in that country and its native language.
Estalia Córdoba. Hobby and role-playing game store
Estalia Córdoba is a reference store in the role-playing games sector. We wanted to do the positioning test with a generic keyword: “Hobbies in Córdoba”.
Always with a knife. Ham shop
Always to Cuchillor, your ham shop in Córdoba, is a well-known ham shop in Córdoba, but not so much by tourists from other countries. In this case we do the positioning test with the most attractive keyword: "Jamonería in Córdoba".
Translate your website
Are you interested in having your website translated with Property National technology? Contact us at cordoba@propertynational.com and we will explain it to you. Like all web products, the price is within the reach of any business or entity in Córdoba.